从货基“扛把子”到35万亿“百宝箱”，基民告别“盲买剧本”

Core Insights - The public fund industry in China has experienced significant growth over the past decade, with total assets increasing from 8.4 trillion yuan in 2015 to 35.14 trillion yuan in 2025, marking a growth of over 317% [2][4] - The structure of public funds has evolved, with a diversification of products and a shift in investor behavior from passive to active research and decision-making [5][6] Fund Market Evolution - In 2015, the public fund market was dominated by money market funds, which accounted for 54.42% of the total market, while equity funds made up 36.19% [3] - By 2022, the number of public fund products exceeded 10,000, with equity funds reaching 8.46 trillion yuan, representing 24.08% of the total market [4][5] - Money market funds maintained a significant presence, with a scale exceeding 14 trillion yuan, while bond funds grew to 11.13 trillion yuan, accounting for 31.67% [5][6] Investor Behavior Changes - The shift from "blind following" to "active research" among investors has been notable, with increased access to information through mobile apps and educational initiatives from fund companies [5][6] - Investors are now more informed, analyzing fund reports and discussing strategies on social platforms, reflecting a significant increase in investment knowledge and engagement [6][7] Investment Focus Shift - The investment focus has transitioned from traditional sectors like finance and real estate to technology and new industries, with the electronics sector becoming the largest holding sector by mid-2023, accounting for 16.65% [6][8] - The top ten holdings have also changed, with a notable increase in technology stocks, such as Ningde Times and Tencent, while traditional financial stocks have decreased in representation [7][8] Global Asset Allocation - Fund managers are increasingly looking beyond domestic markets, with QDII funds expanding their investment scope to include global assets, such as US tech giants and emerging markets [8][9] - The evolution of ETFs has led to more specialized products, allowing investors to target specific sectors like semiconductors and renewable energy [8][9] Regulatory and Structural Changes - The public fund industry is undergoing a transformation with stronger regulatory oversight, emphasizing the importance of fund company capabilities and long-term investment strategies [9][10] - Recent policies aim to enhance the quality of public funds and improve investor satisfaction, indicating a focus on sustainable growth and wealth management [10]