数字文化产业进入“内容+科技+运营”多维竞争

Group 1 - The summer of 2025 sees a continuous rise in cultural and tourism consumption, driven by new technologies like artificial intelligence and the metaverse, leading to diverse experiences for the public [1][2] - The De Shou Palace Ruins Museum in Hangzhou showcases the integration of digital technology with historical culture, using technologies like naked-eye 3D to recreate the life of the Southern Song Dynasty [1][2] - New cultural and tourism models are emerging, such as immersive theaters and metaverse libraries, enhancing audience engagement through advanced technologies [2] Group 2 - The demand for talent in the digital cultural industry is undergoing significant changes, with new roles emerging that require both cultural knowledge and technical skills [3][4] - Positions like LED equipment engineers and virtual shooting system engineers are in high demand as traditional film production processes are redefined by virtual technologies [4] - By 2030, the demand for virtual reality talent in China is expected to exceed 6.8 million, indicating a booming market for skilled professionals [5] Group 3 - The digital cultural industry is calling for a new approach to talent cultivation, with universities restructuring programs to meet the needs of the industry [6][8] - In 2025, nearly a quarter of the new undergraduate programs introduced by the Ministry of Education focus on the digital cultural industry, including fields like digital drama and virtual space art [6][8] - Collaboration between universities and enterprises is being emphasized to ensure that talent training aligns with industry requirements, with practical projects integrated into the curriculum [7][8]