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AI玩具企业跃然创新完成2亿元A轮融资
Bei Jing Shang Bao·2025-08-25 04:02

Core Insights - Haivivi has successfully completed a Series A funding round of 200 million yuan, led by prominent investors including CICC Capital, Sequoia China, Huashan Capital, and Joy Capital, with additional participation from other investors [1] - The funding will be allocated towards new product development, talent acquisition, and market channel expansion [1] - Haivivi is recognized as a pioneer in the global AI toy industry, with its first AI toy, BubblePal, achieving impressive sales of over 100,000 units in its first month and a total of over 200,000 units sold [1] - The company has established partnerships with well-known IPs such as Ultraman, Peppa Pig, and Milk Dragon, and aims to create an IP ecosystem through collaborations with leading IPs and artists [1] Investment Perspective - Investors have expressed confidence in the AI toy sector and Haivivi's business model, with CICC Capital highlighting the penetration of AI technology from production to consumer end, and Haivivi's "AI + IP" model effectively addressing emotional companionship [1] - Huashan Capital is optimistic about Haivivi's ability to implement AI in the consumer sector, which will facilitate its expansion into overseas markets [1] - Joy Capital noted that AI transforms toys from "passive" to "active," opening new directions for the traditional toy industry [1]