Guan Cha Zhe Wang·2025-08-25 05:54Core Insights - Tesla has partnered with ByteDance's Volcano Engine to enhance its in-car voice assistant capabilities with large language models [2][3] - The integration includes Doubao model for voice command functions and DeepSeek Chat for AI interaction [3][4] Group 1: Partnership and Technology - Tesla's voice assistant will utilize Doubao model for functions like navigation, media playback, and temperature control, as well as querying the owner's manual [3][4] - DeepSeek will provide AI interaction capabilities, allowing users to chat with the voice assistant for information like weather and news [4][6] Group 2: Market Strategy and Product Development - Tesla's voice assistant update in China is seen as a delayed response since its entry into the market in 2013, as previous versions had limited functionality [7] - The company is implementing localization strategies to attract consumers, including the launch of a new 6-seat Model Y priced at 339,000 yuan [7][9] - Tesla plans to introduce a low-cost Model Y by 2026, aimed at reducing costs by 20% to capture more market share in China [9] Group 3: Sales Performance - In the first half of 2025, Tesla's cumulative sales in China were approximately 263,400 units, a decline of about 5.4% compared to the same period in 2024 [9] - In July 2025, Tesla's Shanghai factory reported sales (including exports) of 67,900 units, reflecting a year-on-year decline of 8.4% and a month-on-month decline of 5.2% [9]