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国常会解读:调动市场力量激发体育消费新潜力
2 1 Shi Ji Jing Ji Bao Dao·2025-08-25 09:13

Group 1 - The core viewpoint of the articles emphasizes the potential for sports consumption to be further released, highlighting the importance of developing the sports industry and consumption as part of the strategy to expand domestic demand [1][2] - The State Council meeting on August 22 focused on increasing the supply of sports products, enriching sports events, upgrading sports goods, and enhancing service support to stimulate sports consumption demand [1][2] - The sports industry has seen rapid growth, with the added value of the sports industry increasing at an average annual rate of 11.6% since the 14th Five-Year Plan, reaching 1.15% of GDP in 2023 [2][3] Group 2 - The structure of China's sports industry is evolving, with the service sector's share of the sports industry's added value rising from 68.7% in 2020 to 72.7% in 2023, indicating an optimization of the industry structure [3] - The meeting proposed to stimulate sports consumption demand and expand consumption scenarios, encouraging localities to hold sports consumption activities and implement consumer-friendly measures [4] - Changes in both supply and demand sides of sports consumption are notable, with improvements in sports manufacturing innovation and an increase in market-oriented sports events, leading to a more vibrant sports consumption atmosphere [5][6] Group 3 - The sports industry is becoming a new engine for local consumption, with event-driven economies significantly boosting urban tourism and dining sectors [6] - The "Su Super" and "Village Super" events have demonstrated substantial consumer engagement, with 95.9% of attendees at "Su Super" events making additional purchases beyond ticket sales [6][7] - The growing popularity of various local sports events reflects a rising enthusiasm among residents for diverse sports activities and fitness [7]