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海底捞2025年半年报:外卖收入增长近六成 第二品牌达14个

Core Insights - Haidilao International Holding Ltd reported a revenue of 20.703 billion yuan and a net profit of 1.755 billion yuan for the first half of 2025, with a core operating profit of 2.408 billion yuan [1] Group 1: Restaurant Performance - The overall table turnover rate for self-operated restaurants was 3.8 times per day, with the same-store turnover rate also at 3.8 times per day, and the total number of customers served reached nearly 190 million [1] - There was a decline in table turnover rate and customer traffic due to intensified competition in the dining market and changes in consumer demand [1] - As of June 30, 2025, Haidilao operated a total of 1,363 restaurants, including 1,299 self-operated restaurants in mainland China and 23 in Hong Kong, Macau, and Taiwan, along with 41 franchised restaurants [1] Group 2: Business Expansion and Strategy - In the first half of 2025, Haidilao opened 25 self-operated restaurants and 3 franchised restaurants while closing underperforming locations as part of its "Woodpecker Plan" [1] - The takeaway business saw a nearly 60% increase in revenue, with the "one-person meal" concept contributing over 55% of takeaway revenue [1] - The "Red Pomegranate Plan" has led to the incubation of multiple restaurant brands, with 14 brands operating a total of 126 restaurants, and "Yanquan Barbecue" opening 46 new locations, bringing its total to 70 [2] Group 3: Future Outlook - Haidilao's management expressed confidence in future growth, emphasizing the importance of enhancing dining experiences and service capabilities through digital operations [2] - The company plans to continue its diversified business strategy, dynamically adopt the "Woodpecker Plan," and implement the "Red Pomegranate Plan," while exploring franchising models [2] - Haidilao aims to strategically seek acquisitions of quality assets to enrich its restaurant business and customer base [2]