难度量、难抵押、难交易、难变现，生态产品价值实现如何突破瓶颈？

Core Viewpoint - The article emphasizes the importance of realizing the value of ecological products as a means to transform "green mountains and clear waters" into "golden mountains and silver mountains," addressing the long-standing challenges of measuring, mortgaging, trading, and monetizing ecological resources [1][2][3][4][5][6][7] Group 1: Challenges in Ecological Product Value Realization - "Difficulty in Measurement" refers to the challenges in accurately assessing the value of ecological products, which includes both direct economic value and indirect ecological service value, leading to underestimation [2] - "Difficulty in Mortgaging" highlights the financing bottlenecks faced by ecological industries due to unclear property rights and low market liquidity, making it hard for financial institutions to accept ecological resources as collateral [2][5] - "Difficulty in Trading" points to the inadequacies in the ecological product market, including high transaction costs and information asymmetry, which hinder the promotion and sale of ecological products [3][6] - "Difficulty in Monetization" indicates the challenges in converting the economic value of ecological resources into cash, often due to high initial investment requirements and long project cycles [3][7] Group 2: Recommendations to Overcome Challenges - Establishing a precise assessment system to address the "difficulty in measurement" by creating a scientific and standardized ecological product value assessment framework [4][5] - Improving property rights and financial support systems to break through the "difficulty in mortgaging" by clarifying ownership and enhancing the transparency of property transactions [5][6] - Streamlining the trading chain to tackle the "difficulty in trading" by creating unified trading platforms and enhancing brand recognition for ecological products [6][7] - Developing pathways for monetizing ecological value to resolve the "difficulty in monetization" through better planning, market promotion, and diversification of ecological industries [7]