Sou Hu Cai Jing·2025-08-26 01:39Core Insights - The report indicates a recovery signal in the real estate market, with private enterprises strategically acquiring high-premium land parcels, reflecting a restoration of confidence in the sector [4][8][30] - The supply of residential land in first, second, and third-tier cities has shown a mixed trend, with third-tier cities experiencing an increase in both quantity and price, while first and second-tier cities face declines [5][19][30] Group 1: Land Acquisition Trends - In the first seven months of 2025, the top 50 real estate companies added a total of 3,398.59 million square meters of land, marking an 11.45% year-on-year increase [8][11] - Major players like China Overseas Land & Investment, Poly Developments, and Greentown China led in land acquisition, with respective land reserves of 309.37 million square meters, 241.97 million square meters, and 206.03 million square meters [11][30] - The average land acquisition price in July was 5,471.24 yuan per square meter, reflecting a 34% month-on-month decline but an 18.02% year-on-year increase [24][27] Group 2: Market Dynamics - The total number of residential land supply in first, second, and third-tier cities was 437 plots, with a total planned construction area of 2,612.05 million square meters, showing a 4.22% month-on-month decline and a 29.61% year-on-year decline [5][16] - The starting floor price for land was 3,931 yuan per square meter, down 15.07% month-on-month [5][19] - Third-tier cities saw a 21.28% increase in the number of plots and a 22.03% increase in planned construction area, with a 15.75% rise in starting floor prices, indicating a shift towards higher-quality land [5][19][30] Group 3: Policy and Financial Support - The issuance of special bonds by local governments reached a record high in July, with 616.94 billion yuan issued, aimed at enhancing liquidity for local governments and enterprises [22][23] - Policies have been implemented to support land storage and optimize resource allocation, with 1,105 special bond storage projects announced, amounting to approximately 10,263.35 billion yuan [22][23] - The focus on urban renewal has intensified, with central enterprises encouraged to engage in city development and improvement projects, reflecting a shift towards quality enhancement in urban planning [40][41][43]