Core Insights - The company reported a slight increase in revenue and net profit for the first half of 2025, with revenue reaching 1.858 billion and net profit at 180 million, reflecting year-on-year growth of 0.02% and 2.29% respectively [1] Industry Analysis - The elevator industry is experiencing a mixed situation characterized by a decline in the incremental market due to slowing demand in the real estate sector, while the stock market is seeing growth in niche areas such as tourism, villa, and home elevators [1] - The industry has entered a large-scale renovation and upgrade cycle, leading to a stabilization of the overall market size [1] - Differentiated strategies and the exploration of the stock market are crucial for company growth in this evolving landscape [1] Company Strategy - The company is focusing on enhancing channel development and market penetration, aiming to improve coverage in county markets and project participation [1] - Efforts include optimizing agent incentive policies, upgrading sales strategies, and enhancing customer service systems to improve opportunity acquisition and conversion efficiency [1] - The company has seen an increase in the conversion rate of signed agent orders year-on-year, providing solid support for stable revenue [1] Service Strategy - The company is implementing a service strategy aimed at the entire elevator brand market, focusing on increasing revenue from maintenance and repair services, and positioning the after-service market as a second growth curve [2] - This strategy aligns with recent regulatory guidance aimed at improving the safety and management of aging residential elevators, which is expected to release policy dividends for the elevator service and renovation market [2] - The company is poised to accelerate the expansion of its after-service business, leveraging favorable policies to further open up growth opportunities [2]
康力电梯上半年实现营收18.58亿元