Workflow
海底捞2025年上半年营收207.03亿元,外卖业务收入增长近六成

Core Insights - Haidilao International Holding Ltd. reported a revenue of 20.703 billion yuan and a net profit of 1.755 billion yuan for the first half of 2025, with a core operating profit of 2.408 billion yuan [1] Group 1: Restaurant Performance - The overall table turnover rate for self-operated restaurants was 3.8 times per day, with the same-store turnover rate also at 3.8 times per day, serving nearly 190 million customers in the first half of 2025 [1] - There was a decline in table turnover rate and customer traffic due to intensified competition in the dining market and changes in consumer demand [1] - As of June 30, 2025, Haidilao operated a total of 1,363 restaurants, opening 25 self-operated and 3 franchised restaurants during the first half of the year [1] Group 2: Franchise and Business Model - Since opening franchises in 2024, Haidilao has validated the feasibility of its "old store + new store" franchise model and has accumulated quality franchisee resources [2] - The company aims to maintain brand consistency across franchise and self-operated stores while focusing on quality and steady progress [2] - The "Red Pomegranate Plan" will support the development of multiple brands alongside the main brand [2] Group 3: Revenue Growth and New Offerings - Haidilao's takeaway business saw a nearly 60% increase in revenue, with "one-person meal" offerings contributing over 55% of takeaway revenue [2] - The company is testing new takeaway categories such as rice bowls and self-made beverages, aiming to create a "super kitchen" for takeaway services [2] - The revenue from other restaurant brands, including "Yanjing Barbecue" and "Xiangqian Yinxing," reached 597 million yuan, a year-on-year increase of 227% [2] Group 4: Membership and Strategic Initiatives - As of June 30, 2025, Haidilao's membership exceeded 200 million, with plans for cross-industry collaborations to enhance member benefits [3] - The company is committed to maintaining the fairness of its membership system by combating non-compliant use of member rights [3] - Haidilao is strategically seeking to acquire quality assets to enrich its restaurant business and customer base [3]