两年400家店，七成订单来自线上：品格消费时代来临

Group 1 - The core viewpoint of the article highlights the emergence of a new generation of consumers in China who are increasingly aware of social responsibility, marking the transition to a "character consumption" era in the market [2] - The self-service barbecue chain brand, 流浪泡泡, founded over two years ago, has opened nearly 400 stores by August and aims to reach 500 stores by the end of 2025, indicating rapid growth in the restaurant industry [2] - The company's rapid rise in the highly competitive food and beverage sector suggests that it is successfully implementing effective strategies [2]