Visa's Platform Expands Reach Via Powering Authvia's Text-Based Payouts

Core Insights - Visa Inc. has integrated its real-time money movement platform, Visa Direct, into Authvia's TXT2PAY platform, enhancing capabilities in conversational commerce and text-based payment solutions [1][10] Group 1: Visa Direct and Authvia Integration - The combination of Authvia's technology with Visa Direct allows for instant transfers to eligible Visa debit cards, enabling businesses in various sectors to provide real-time payments via text messages [2][3] - The TXT2PAY platform now supports real-time outbound payments to eligible Visa cards in select markets, facilitating refunds, insurance claims, and other payouts without the need for checks or apps [3] Group 2: Market Impact and Growth Potential - This integration is expected to increase the usage of Visa Direct, potentially boosting Visa's customer base and cross-border transaction volumes, which grew by 12% year over year in Q3 of fiscal 2025 [4][10] - Visa has developed multiple cross-border platforms, including Visa B2B Connect, to enhance global money movement, with Geoswift integrating Visa Direct to enable payouts in 32 countries and 13 currencies [5] Group 3: Competitive Landscape - Competitors such as Mastercard and PayPal are also expanding their cross-border payment capabilities, with Mastercard's cross-border volumes rising 15% and PayPal's increasing by 10% year over year in Q2 [6][7][8] Group 4: Financial Performance and Estimates - Visa's shares have increased by 28.7% over the past year, outperforming the industry average growth of 19.8% [9] - The Zacks Consensus Estimate for Visa's fiscal 2025 earnings suggests a 13.7% increase from the previous year, with revenue growth projected at 10.9% [14]