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乖宝宠物净利增22%考核完成过半 自主品牌持续发力国内市占率第一

Core Viewpoint - The company, Guibao Pet (301498.SZ), reported stable growth in its performance, with significant increases in revenue and net profit for the first half of 2025, driven by its self-owned brand, Maifudi [1][2][4]. Financial Performance - In the first half of 2025, Guibao Pet achieved revenue of 3.221 billion yuan, a year-on-year increase of 32.72%, and a net profit of 378 million yuan, up 22.55% year-on-year [1][2]. - The net cash flow from operating activities reached 350 million yuan, marking a substantial increase of 42.97% compared to the previous year [2]. - Historical performance shows that from 2020 to 2024, the company's revenue grew from 2.013 billion yuan to 5.245 billion yuan, and net profit increased from 112 million yuan to 625 million yuan, maintaining double-digit growth [2]. Growth Drivers - The core growth engine for Guibao Pet is its domestic self-owned brand business, with Maifudi leading the industry and high-end sub-brands like Bafu Natural Grain rapidly emerging [2][5]. - The company has launched new high-end products, such as Wangzhenchun, filling gaps in the domestic market [2]. - Sales through third-party platforms like Alibaba, Douyin, JD, and Pinduoduo exceeded 1.21 billion yuan, a year-on-year growth of 39.72%, with total orders reaching 16.4282 million [2]. Market Position - Guibao Pet's main brand, Maifudi, has become the leading domestic brand, with its market share increasing from 2.4% in 2015 to 6.2% in 2024, ranking first among domestic brands [1][5]. - The company has maintained a strong presence in the market, with Maifudi ranking first on Tmall for five consecutive years [5]. Future Targets - The company announced a second phase of its restricted stock incentive plan, with performance targets for 2025 set at a revenue growth rate of no less than 25% and a net profit growth rate of no less than 16% [3]. - The revenue targets for 2025, 2026, and 2027 are set at 6.556 billion yuan, 8.025 billion yuan, and 9.651 billion yuan, respectively, with corresponding net profit targets of 725 million yuan, 825 million yuan, and 906 million yuan [3]. R&D and Infrastructure - In the first half of 2025, the company invested 48.63 million yuan in R&D, a year-on-year increase of 27.06%, with a total of 341 domestic patents granted [6]. - Guibao Pet is also investing 650 million yuan in building smart warehousing and digital sorting centers to enhance its supply chain capabilities [6].