免费学TikTok电商，南山政府买单公益培训收官

Core Insights - The "Skills Advancement and Career Development in Nanshan" TikTok e-commerce public training program has successfully concluded, showcasing the practical skills of participants [1] - This initiative is part of the Nanshan District's key public welfare projects for 2025 and aligns with the Shenzhen Digital Economy Development Plan, focusing on cultivating cross-border e-commerce talent [1][4] Group 1: Training Program Overview - The training program was funded by the government and aimed to address the demand for digital skills in the cross-border e-commerce sector, specifically targeting three core job roles: account operation, content creation, and live streaming conversion [4] - Over 60 participants, including recent graduates and traditional foreign trade workers, were selected through a resume screening and online interview process to ensure alignment with industry needs [4][5] - The training lasted five days, featuring immersive learning experiences and practical sessions, with participants divided into groups for hands-on practice [9] Group 2: Curriculum and Instruction - The curriculum included both theoretical and practical components, covering topics such as TikTok account positioning, short video script writing, and live streaming setup, along with advanced modules on Southeast Asian market selection and logistics integration [4] - Experienced instructors with over eight years of TikTok operation experience provided hands-on teaching, using real case studies to enhance the relevance of the training [4][10] - Participants engaged in practical exercises, including simulating live streams and developing complete digital marketing plans for products, demonstrating a strong focus on real-world application [9][10] Group 3: Impact and Future Prospects - The training is seen as a vital step in addressing the structural challenges of digital employment and skills transformation, providing participants with zero-cost access to the digital economy [5][10] - The collaboration between government, enterprises, and associations is emphasized as crucial for meeting industry demands and fostering regional economic development [5] - Participants expressed appreciation for the practical skills gained and the resources provided, which enhance their confidence in pursuing employment and entrepreneurial opportunities in the digital economy [10]