Anjoy food(SH:603345) Ge Long Hui A P P·2025-08-27 06:28Core Viewpoint - Minsheng Securities report indicates that Anjuke Food's net profit for H1 2025 is 676 million yuan, a year-on-year decrease of 15.8%, with Q2 2025 net profit at 281 million yuan, down 22.7% [1] Financial Performance - The subsidiary Xinhongye reported a net profit of 12.54 million yuan for H1 2025, an increase of 25.2% year-on-year [1] - Another subsidiary, Xinliuwu, recorded a net loss of 6.44 million yuan for H1 2025, marking a shift from profit to loss year-on-year [1] Strategic Initiatives - The company continues to adhere to the product development strategy of "developing one generation, producing one generation, and reserving one generation" [1] - The new product development strategy focuses on "B-end timely follow-up and C-end upgrade" and employs a competitive strategy that is "competition-oriented, channel-oriented, and specialty store-oriented" [1] - The company aims to enhance its flagship product, the fresh-lock packaging series, by focusing on miniaturization and bar-shaped products, moving towards high-end offerings [1] Market Adaptation - In response to relatively weak external demand, the company is actively adjusting its strategies to align with industry changes [1] - The company is pursuing a multi-category and multi-channel layout, with ongoing localization transformation [1] - The company is optimistic about its sustained growth potential through category and channel expansion [1] Collaboration and Customization - The company has embraced full-scale customization for traditional supermarkets, allowing them to select products based on customer demand [1] - Initial strategy implementation has led to deep cooperation with several traditional supermarkets such as Walmart, Metro, and RT-Mart, as well as new retail channels like Hema Fresh in customized product development [1]