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淘宝天猫:第三批国补上线,智能学习用品首次纳入补贴

Group 1 - The third batch of national subsidies for the trade-in program has been launched, with a total funding of 69 billion yuan [1] - The subsidy application channel opened on August 26, allowing consumers in major cities like Beijing, Shanghai, Zhejiang, and Guangdong to easily access the benefits through the Taobao app [1] - The subsidy scope has expanded this year to include products such as smart lamps, study desks, and learning machines, with a maximum subsidy of 20% [1] Group 2 - Over 1,600 categories, more than 3,000 brands, and over 200,000 products have joined the national subsidy initiative on Taobao and Tmall, with daily visits to the subsidy section exceeding 150 million [2] - Local consumption subsidies have also been issued in various provinces, with specific discounts such as 15% for educational products in Hangzhou and 10% for home appliances and digital products in Nanjing [2] - Taobao and Tmall have upgraded logistics and installation services for large items, changing from "daily appointment" to "half-day precise appointment" [2]