Hua Xia Shi Bao·2025-08-27 14:17Core Viewpoint - Nongfu Spring is gradually overcoming the negative impact of a public relations crisis, with a reported total revenue of 25.622 billion yuan and a net profit of 7.622 billion yuan for the first half of 2025, reflecting year-on-year growth of 15.6% and 22.1% respectively [2] Revenue and Profit Performance - In the first half of 2025, Nongfu Spring's total revenue reached 25.622 billion yuan, marking a 15.6% increase year-on-year, while net profit was 7.622 billion yuan, up 22.1% [2] - The company's core product, packaged drinking water, saw a revenue of 9.443 billion yuan in the first half of 2025, representing a year-on-year growth of 10.7% [3][4] - Despite the recovery, packaged water revenue has not yet returned to the 10.442 billion yuan level of the same period in 2023 [4] Impact of Public Relations Crisis - In early 2024, Nongfu Spring faced its largest public relations crisis, which led to a 21.3% decline in packaged water revenue, dropping from 20.262 billion yuan in 2023 to 15.952 billion yuan [3][4] - The company has since shifted focus away from its green bottle pure water product, which was introduced as a competitive strategy during the crisis [3][4] Product Category Performance - Packaged water's revenue share has decreased from 54.9% in 2022 to 37.2% in 2024, overtaken by tea beverages, which accounted for 39% of revenue in 2024 [5][6] - In the first half of 2025, the revenue share of packaged water and tea beverages was 36.9% and 39.4% respectively, indicating a widening gap [4][6] Challenges in Tea Beverage Segment - Tea beverage revenue reached 10.089 billion yuan in the first half of 2025, with a year-on-year growth of 19.7%, showing a significant slowdown compared to previous years [7] - The competitive landscape for sugar-free tea has intensified, prompting Nongfu Spring to expand its large packaging offerings to maintain market share [7][8] Strategic Developments - Nongfu Spring has expanded its water source locations to ensure quality and create competitive barriers, with three new water sources operational in the first half of 2025 [8]