PWRD(SZ:002624) Mei Ri Jing Ji Xin Wen·2025-08-27 15:40Core Viewpoint - Perfect World has stabilized its operations after a period of transformation, reporting significant revenue and profit growth in the first half of 2025, driven by multiple business lines, particularly in gaming and a remarkable surge in its film and television segment [2][3]. Financial Performance - In the first half of 2025, the company achieved revenue of 36.91 billion yuan, a year-on-year increase of 33.74%, with gaming business contributing 78.73% of total revenue [3][5]. - The gaming segment generated 29.06 billion yuan, up 9.67% from the previous year, while net profit attributable to shareholders reached 5.04 billion yuan, with a non-GAAP net profit of 3.46 billion yuan [3][4]. Business Segments - The gaming business remains the largest contributor to revenue, with the MMORPG title "Zhu Xian World" playing a crucial role in growth, alongside the esports segment [3][4]. - The film and television segment saw explosive growth, achieving revenue of 7.67 billion yuan, a staggering increase of 756.35% year-on-year, marking a significant turnaround for this previously underperforming area [2][9]. Challenges and Strategies - Despite the positive performance, the company faces challenges such as increased competition in the gaming industry and a decline in mobile game revenue due to product lifecycle impacts [4][5]. - Perfect World plans to focus on product innovation and user engagement strategies to maintain player activity and ensure long-term operational stability [4][8]. International Market Presence - The company's overseas revenue was only 1.84 billion yuan, accounting for 4.98% of total revenue, reflecting a 34.43% decline compared to the previous year, indicating a need for stronger international market strategies [5][6]. - Analysts emphasize the importance of overseas markets for Perfect World, suggesting that the company must innovate or expand internationally to enhance its competitive position [5]. Future Prospects - The upcoming release of the new game "Yihuan," expected to launch by the end of 2025 or early 2026, is seen as a potential game-changer for the company, aimed at attracting a younger audience [5][6]. - The esports segment is becoming increasingly important, with significant events planned to enhance brand visibility and engagement within the gaming community [8].