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老庙黄金频陷侵权风波,品牌信誉何在?
Sou Hu Cai Jing·2025-08-27 18:45

Core Viewpoint - The recent controversy surrounding Lao Miao Gold's product "Ji Guo Le Yuan" highlights the importance of intellectual property protection and respect in the competitive market environment [1][4]. Company Overview - Lao Miao Gold is backed by Shanghai Lao Miao Gold Co., Ltd., established in July 1989, with a registered capital of 1 billion RMB [1][3]. - The company operates in various sectors, including retail and wholesale of gold jewelry, manufacturing, processing, and sales of commemorative coins, as well as consulting services related to gemstones [1][3]. Shareholding Structure - Shanghai Lao Miao Gold Co., Ltd. is wholly owned by Shanghai Yuyuan Jewelry Fashion Group Co., Ltd. [2]. - The company has actively invested in 50 enterprises, with 17 currently in operation, including significant entities like Shanghai Yuyuan Gold Investment Co., Ltd. and Shanghai Gold Exchange [2][8]. Legal Risks - Lao Miao Gold faces multiple legal challenges, including 20 lawsuits related to copyright ownership, infringement disputes, and trademark rights violations, which could impact its brand image and market reputation [3][6][8]. Recent Developments - In response to the controversy, Lao Miao Gold issued an apology on August 26, acknowledging its mistakes and outlining a compensation plan to regain consumer trust [1][4].