Core Insights - Yonghui Supermarket has successfully implemented the "Learning from Pang Donglai" model in its stores, enhancing its retail network in the Beijing-Tianjin-Hebei region [2][4] - The first modified store in Hebei, located in Shijiazhuang, saw sales increase by over 400% and customer traffic grow by nearly 200% within two months of opening [2] - The company plans to continue expanding this model, with additional stores set to open in Langfang, Tangshan, and Shijiazhuang by the end of September, aiming for a total of six stores in the province [2] Store Modifications - The Shijiazhuang Xiaoma store underwent a comprehensive upgrade, aligning its product structure with 80% similarity to that of Pang Donglai, with nearly 20% of products being imported [4] - The fresh food section has improved its supply chain, featuring direct sourcing and quality management, with products like Xinjiang dried apricots and live crabs delivered within 72 hours and 24 hours respectively [4][6] Customer Experience Enhancements - The store has eliminated mandatory traffic flows, improved signage, and created a more comfortable shopping environment with wider aisles and lower shelf heights [6] - New customer service areas have been added, including facilities for health measurements and food preparation, enhancing convenience for shoppers [6][8] Employee Welfare Improvements - Employee benefits have been enhanced, with increased salaries and new facilities such as rest areas and training rooms [8] - The company has implemented a "Craftsman Plan" to recognize skilled workers, offering monthly bonuses for advanced technicians [8]
永辉“胖东来模式”在河北加速复制 驱动区域零售格局生变