Sou Hu Cai Jing·2025-08-28 05:21Group 1 - The emergence of AI in the gaming industry is marked by the release of DeepSeek's R1 model, which has significantly impacted both major companies and ordinary users [3][5] - The gaming industry is increasingly integrating AI to enhance player interactions with non-player characters (NPCs), aiming for a more immersive and nonlinear gaming experience [8][9] - The game "Whispers from the Star," developed by miHoYo, exemplifies the shift towards AI-driven gameplay, allowing players to interact with AI characters to influence story outcomes [16][20] Group 2 - The AI technology is transforming game development, leading to a divide where only a small percentage of top teams may create groundbreaking content, while others may need to reconsider their roles in the industry [18][20] - AI-generated content (AIGC) is becoming prevalent in various aspects of game production, from art design to voice acting, showcasing the versatility and potential of AI in enhancing gaming experiences [24][30] - The gaming industry serves as a testing ground for AI technologies, as it encompasses multiple forms of media and entertainment, making it a prime candidate for AI integration [29][30]