Group 1 - Wang Laoji, a Chinese herbal beverage brand, is gaining popularity in New York, USA, attracting local consumers with its unique Eastern flavor and health concept [1][5] - The American plant-based beverage market has seen a significant growth of 16.4% over the past three years, indicating a rising consumer interest in healthy ingredients [3] - Wang Laoji's sales have expanded to over 100 countries, with the USA being one of the largest markets, showcasing a new paradigm of brand globalization driven by "health + culture" [5] Group 2 - The brand's success in the US market illustrates how it integrates herbal health concepts into mainstream Western consumption, effectively bridging Eastern and Western cultural exchanges [5] - Wang Laoji has become a trendy beverage among young consumers, serving as a subtle example of how Chinese brands can achieve global presence [5]
王老吉走进美国市场 中国植物饮料获海外消费者青睐
Zhong Guo Shi Pin Wang·2025-08-28 05:20