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重庆啤酒(600132):Q2销量维持稳健 税率提升拖累盈利

Core Viewpoint - The company reported a slight decline in revenue and net profit for the first half of 2025, with ongoing challenges in the beverage consumption market impacting performance [1][2]. Financial Performance - For H1 2025, the company achieved revenue of 8.84 billion yuan, a year-on-year decrease of 0.2%, and a net profit attributable to shareholders of 870 million yuan, down 4% [1]. - In Q2 2025, revenue was 4.48 billion yuan, a decline of 1.8% year-on-year, while net profit was 390 million yuan, down 12.7% [1]. - The company’s gross margin for H1 2025 was 49.8%, an increase of 0.6 percentage points year-on-year, with Q2 gross margin at 51.2%, up 0.7 percentage points [2]. Sales and Market Dynamics - Q2 2025 saw stable sales volume of 917,000 tons, with a slight year-on-year change, while the average price per ton decreased by 1.9% to 4,755 yuan [1]. - The revenue growth rates for different beer price segments in Q2 2025 were -1.1% for premium, -3.6% for mainstream, and +4.8% for economy beers [1]. - The company is actively expanding its non-beverage channels to offset declines in the beverage sector, with new product launches contributing to a diversified portfolio [3]. Cost and Profitability - The company’s selling expense ratio in Q2 2025 was 17.4%, reflecting a slight increase, while advertising and marketing expenses decreased by 3% year-on-year [2]. - The effective tax rate increased by 7.4 percentage points to 27.3% in Q2 2025, impacting net profit margins, which fell by 2.2 percentage points to 17.6% [2]. Future Outlook - The company anticipates continued improvement in profitability driven by the recovery of mid-to-high-end brand sales and the expansion of non-beverage channels [3]. - The forecasted earnings per share (EPS) for 2025-2027 are 2.42 yuan, 2.62 yuan, and 2.78 yuan, with corresponding dynamic price-to-earnings ratios of 23x, 21x, and 20x [3].