百润股份：上半年营收14.89亿元 核心品牌RIO市占率第一

Core Insights - Shanghai Bairun Investment Holding Group Co., Ltd. (Bairun Shares) reported a revenue of 1.489 billion yuan and a net profit attributable to shareholders of 389 million yuan for the first half of 2025 [2] - The company's main business is divided into two segments: alcoholic beverages and flavoring agents, with alcoholic beverages accounting for 88.49% of total revenue [2] - Bairun Shares maintains a leading position in the pre-mixed cocktail market, with its core brand "RIO" holding the number one market share nationally for several consecutive years [2] Business Segments - The alcoholic beverages segment, primarily consisting of pre-mixed cocktails and spirits, is the core revenue source for the company [2] - The flavoring agents segment contributes 11.51% to the total revenue [2] Market Position and Strategy - Bairun Shares continues to strengthen its brand advantage through channel innovation, product innovation, and digital marketing [2] - The company invests in enhancing R&D capabilities, expanding its product matrix, and strengthening brand building to address increasing market competition [2] - The Laizhou Distillery, a key whiskey production base, leads in production capacity and barrel aging quantity, supporting the long-term development of the spirits business [2]