迷你版LABUBU开售60秒售罄，二手价格炒至2290元

Core Viewpoint - The launch of the mini LABUBU series by Pop Mart was highly successful, selling out within 60 seconds across major e-commerce platforms, indicating strong consumer demand for collectible toys [1][3]. Company Performance - Pop Mart reported a significant increase in revenue for the first half of 2025, with total revenue reaching 13.876 billion yuan, a year-on-year growth of 204.4% [6]. - The company's pre-tax profit for the same period was 6.157 billion yuan, reflecting a 401.2% increase year-on-year, while net profit attributable to shareholders was 4.574 billion yuan, up 396.5% [6]. Product Details - The mini LABUBU series consists of 14 regular items and 1 hidden item, priced at 79 yuan each, with a complete set costing 1,106 yuan [3]. - By 11 PM on August 28, total sales of mini LABUBU exceeded 1 million units across e-commerce platforms [3]. Market Reaction - Despite the successful product launch, Pop Mart's stock price saw only a slight increase of 0.68%, closing at 324.4 HKD per share, with a market capitalization of 430 billion HKD [8].