MKMCHINA(SZ:300195) Xin Lang Cai Jing·2025-08-29 01:52Core Viewpoint - Long Yong Co., Ltd. (300195.SZ) reported a decline in revenue and profitability in its 2025 mid-year report, indicating challenges in its operational performance compared to peers [1] Financial Performance - The company's total operating revenue for the period was 726 million yuan, a decrease of 28.65 million yuan or 3.80% year-on-year [1] - The net profit attributable to shareholders was 5.02 million yuan, ranking 139th among disclosed peers [1] - Operating cash flow was 33.07 million yuan [1] Financial Ratios - The latest debt-to-asset ratio stood at 55.30%, ranking 139th among peers, with an increase of 1.02 percentage points from the previous quarter and 0.44 percentage points from the same period last year [1] - The gross profit margin was reported at 28.64% [1] - Return on equity (ROE) was 0.19%, ranking 148th among peers [1] Earnings and Efficiency Metrics - The diluted earnings per share (EPS) was 0.01 yuan, ranking 142nd among peers [1] - The total asset turnover ratio was 0.12 times, a decrease of 0.01 times or 4.56% year-on-year, ranking 159th among peers [1] - The inventory turnover ratio was 0.56 times, down 0.05 times or 8.76% year-on-year, ranking 132nd among peers [1] Shareholder Structure - The number of shareholders was 25,800, with the top ten shareholders holding 158 million shares, accounting for 37.26% of the total share capital [1] - The largest shareholder, Li Li, holds 19.3% of the shares [1]