燃油老将转身：捷达瞄准十万级新能源市场，四款新车在路上

Core Insights - Jetta brand plans to launch four new energy vehicles by 2028, with the first model expected to be released in 2026 [1][4] - The initiative is part of a broader strategy by Volkswagen Group (China) to capitalize on the growing entry-level electric vehicle market in China [2][3] - The compact vehicle segment is projected to account for about half of the new energy vehicle market by 2030, with entry-level models around 100,000 yuan being key growth drivers [3] Company Strategy - Volkswagen Group (China) aims to electrify the Jetta brand, introducing dedicated technology solutions for the entry-level market [2][4] - The Jetta brand's product plan is a significant part of Volkswagen's largest-ever new energy product push in China, with plans to launch around 50 new energy vehicles by 2030, including approximately 30 pure electric models [4] - A new company will be established to support the electrification transition, integrating existing resources and attracting local investment to enhance market responsiveness [5] Market Expansion - Jetta plans to expand into overseas markets, starting with Central Asia, leveraging China's manufacturing advantages and competitive products [4][5] - The new Jetta company aims to create a trillion-level industrial value chain covering research, production, supply, and sales by 2030 [5]