Core Insights - The company reported stable growth in its main business and rapid growth in e-commerce, which has become a new highlight for the company [1] Financial Performance - Revenue from the main business of intimate apparel reached 1.289 billion RMB, a quarter-on-quarter increase of 2.3% compared to the second half of 2024, with a gross margin increase of 0.5% to 49.6% [1] - The segment performance showed a profit of 69.652 million RMB, representing a year-on-year growth of 15.6% [1] Growth Channels - The company is continuously exploring new channel opportunities, including shopping centers, online e-commerce partnerships, offline stores, and instant retail, with cloud retail growing approximately 40% in the first half of the year [1] - In the e-commerce sector, the company deepened cooperation with partners to enhance market share, achieving a total gross merchandise volume (GMV) of over 1.6 billion RMB in the first half of the year, which is a significant year-on-year increase of 243% compared to the entire year of 2024 [1]
都市丽人上半年盈利5780万元，电商GMV增长243%