Group 1 - The annual forum series by Deep Blue Think Tank focused on "Omni-channel Marketing Reshaping the New Landscape of Home Furnishing" and discussed how home furnishing companies can leverage omni-channel strategies and AI technology to achieve precise positioning and differentiated competition in the context of a "consumption grading" era [1] - A roundtable discussion highlighted the role of AI in empowering the home furnishing industry, from design innovation to service upgrades, with insights from the General Manager of Weiyi Customization North Region, who emphasized the integration of AI into R&D and service processes to enhance design service efficiency [1] - AI technology can match diverse consumer needs, provide richer and more interactive solution options, address designer shortages for franchisees, and automatically generate diverse design plans based on different demographic needs for new properties [1] Group 2 - The company ensures consumer privacy by anonymizing customer information and retaining only design proposals when feeding data to AI, while emphasizing strict control over device usage data to safeguard consumer privacy [2] - There is a growing demand for home modifications for the elderly, with a focus on making smart systems safe, reliable, and simple for older users, avoiding complex operations and planning to implement voice control for various functions [2] - The company aims to continuously accumulate data on elderly users to optimize products based on their needs, ensuring that smart home solutions are tailored to the actual living habits of older adults [2]
2025北京商报家居智库沙龙丨维意定制北区总经理兰剑锋:AI驱动家居产业效率升级 隐私保护、适老化设计成发展关键