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调研速递|长虹美菱接受开源证券等3家机构调研 上半年空调业务收入115.75亿元

Group 1 - The core viewpoint of the news is that Changhong Meiling Co., Ltd. is actively engaging with institutional investors to discuss its business strategies and performance, particularly in the air conditioning and refrigerator sectors [1] Group 2 - In the first half of 2025, the air conditioning business achieved revenue of approximately 11.575 billion yuan, representing a year-on-year growth of 36.18% [1] - The company plans to drive innovation and digital transformation in the second half of 2025, focusing on resource integration and strengthening market foundations [1] - The domestic strategy for the refrigerator sector includes a marketing transformation and user-centric operations, with plans to launch multiple fresh products and enhance brand differentiation [1] - The overseas strategy for the refrigerator sector aims to reshape product platforms based on mainstream market structures and increase product investment to meet global consumption trends [1] - The air conditioning overseas strategy focuses on enhancing customer service systems and deepening cooperation with key clients in Latin America, the Middle East, and Europe [1]