Core Viewpoint - The company, Helen's (09869.HK), reported a decline in revenue for the first half of 2025, primarily due to a reduction in the number of existing stores and a decrease in same-store sales, despite achieving a profit during a challenging market environment [1] Group 1: Financial Performance - In the first half of 2025, the company recorded revenue of RMB 291.1 million, a decrease from RMB 441.3 million in the first half of 2024 [1] - The profit attributable to the company's owners for the first half of 2025 was RMB 50.3 million, indicating strong profitability despite the revenue decline [1] Group 2: Store Network Development - The total number of stores increased from 560 at the beginning of 2025 to 580 by June 30, 2025, and further to 583 by August 26, 2025 [1] - The existing store network, which includes both direct-operated and franchised stores, has stabilized, while the Hi Beer partner store network continues to expand [1]
海伦司(09869.HK)上半年拥有人应占利润5030万元