2025北京商报家居智库沙龙丨强力家具执行总裁张晶:AI技术在家居行业落地过程中,顾客信任是非常重要的基石
Bei Jing Shang Bao·2025-08-29 21:43

Core Insights - The annual forum hosted by Deep Blue Think Tank focused on "Omni-channel Marketing Reshaping the New Landscape of Home Furnishing" and discussed how home furnishing companies can leverage omni-channel strategies and AI technology to achieve precise positioning and differentiated competition in the context of a "consumption grading" era [1][3] Group 1: Omni-channel Strategy and AI Integration - The forum emphasized the importance of integrating omni-channel strategies with AI technology to navigate the current market environment and national policies [1] - Companies are encouraged to adopt AI to enhance customer trust, especially in projects involving sensitive user data, such as sleep intelligence detection [3] Group 2: Aging Population and Product Adaptation - The discussion highlighted the need for home furnishing products to be safe, reliable, and user-friendly for the elderly, addressing the high usage threshold of some smart systems [3] - Companies are exploring modular and standardized solutions for elderly care, leveraging past experiences with nursing homes to create more accessible and effective home care solutions [3]

2025北京商报家居智库沙龙丨强力家具执行总裁张晶:AI技术在家居行业落地过程中,顾客信任是非常重要的基石 - Reportify