Group 1 - The core theme of 2024 in China is to boost consumption, with a significant shift towards service consumption, which now accounts for 46.1% of per capita service consumption expenditure, contributing over 60% to consumption growth [1][5][10] - The Ministry of Commerce plans to introduce policies in September aimed at expanding service consumption, addressing the supply-demand gap in quality service offerings [1][5][10] - The "Su Chao" football league phenomenon highlights the insufficient supply of quality service consumption, as evidenced by high attendance and ticket scarcity [3][5][10] Group 2 - The "Su Chao" league has revitalized the domestic sports market, with service revenue from related sectors reaching 379.6 billion yuan, a 42.7% year-on-year increase [7][10] - The government is focusing on enhancing service supply through policies that include interest subsidies for personal consumption loans and service industry loans [5][7][10] - The rise of "Yue Ji Consumption," characterized by immersive and interactive experiences, is becoming a significant driver of consumer spending among younger demographics [15][19] Group 3 - The Shanghai concert case illustrates the importance of optimizing service offerings, with measures taken to enhance safety and convenience for attendees, resulting in a 75% increase in hotel revenue around the venue [19][20][30] - The introduction of consumption subsidies for elderly care in Chongqing aims to stimulate the elderly service market, potentially unlocking nearly 10 billion yuan in service consumption [27][28][30] - The overall strategy emphasizes the need for improved public services and income support to enhance consumer confidence and spending power, particularly in essential sectors like healthcare and education [30][31]
从买商品到买服务 提振消费有哪些新的做法和思路?
Sou Hu Cai Jing·2025-08-30 23:39