Sou Hu Cai Jing·2025-08-31 00:53Group 1 - The number of creators earning income on Kuaishou reached 26 million, with a nearly 12 percentage point increase in creators earning over 1,000 yuan monthly year-on-year [1] - Short videos and live e-commerce are the two main pillars for creator monetization on the platform, with AI applications, short dramas, and mini-games emerging as new profit avenues [1] - Kuaishou's content ecosystem has seen the addition of 480,000 creators with over 10,000 followers and 3,000 creators with over 1 million followers in the past year [3] Group 2 - The total GMV from the "short and live dual opening" strategy is five times that of a single short video model, exemplified by the creator "Northeast Triplets" achieving over 13 million in GMV sales [3] - Kuaishou's public traffic accounts for 70% of the e-commerce live broadcast scene, with private traffic conversion rates exceeding four times that of public traffic [3] - Kuaishou's online marketing service revenue growth rate showed an upward trend after four consecutive quarters of decline, with Q2 2025 revenue reaching 35 billion yuan [4] Group 3 - AI content viewership increased by 321% since the launch of Kuaishou's AI strategy, with over 100 million global AI video creators [4] - Mini-games generated over 18 million yuan in revenue for creators in Q2, while short dramas accounted for over 20 million yuan in revenue from June to August [5] - The number of heavy users for Kuaishou's short dramas grew by 55% year-on-year, with viewing time increasing by 44% [5]