超17亿元投放“贴秋膘”来啦！重庆金秋消费季明天启幕

Group 1: Overview of the Event - The "Shopping in China · Love Chongqing" 2025 Autumn Consumption Season will be held from September 1 to October 31, featuring over 500 promotional activities and an investment of more than 1.7 billion yuan in promotional funds, expected to directly drive consumption exceeding 10 billion yuan [1][2]. Group 2: Thematic Activities - The event will focus on six key themes: Automotive, Home Appliances, Home Furnishing, Retail, Dining, and Fuel, each offering unique promotions and experiences [2]. - Specific activities include a large-scale automotive promotion with local car manufacturers and dealers investing 230 million yuan, and fuel discounts at over 2,000 gas stations with up to 15% off [8]. Group 3: Sector-Specific Promotions - The retail sector is expected to invest over 65 million yuan in promotions, with major retailers offering discounts, consumer vouchers, and exclusive member benefits [9]. - The home appliance industry will introduce new products and various discounts, with brands like Huawei and Midea providing subsidies and service guarantees [12]. - The home furnishing sector will conduct promotional activities with over 100 million yuan in investments, featuring direct discounts and special offers from major retailers [13]. Group 4: Financial Policies - From September 1 to August next year, eligible consumer loans will enjoy a 1% interest subsidy, with financial institutions offering low-interest installment plans and other incentives to boost automotive consumption, totaling over 600 million yuan in subsidies [16].