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盒马X会员店全面谢幕,最后一家上海门店今日正式停业
Sou Hu Cai Jing·2025-08-31 14:47

Group 1 - The last Hema X membership store in China, located in Shanghai, has officially closed, marking a significant adjustment for Hema Group in its membership store segment [1] - The store had begun clearance sales with discounts ranging from 10% to 30%, attracting many customers looking for last-minute shopping opportunities [1] - Hema X membership stores were launched as a domestic competitor in the warehouse-style membership market, directly competing with international giants like Costco and Sam's Club [4] Group 2 - Several Hema X membership stores have closed this year, including locations in Shanghai, Beijing, Suzhou, and Nanjing, raising speculation about the company's strategy [6] - The closure of these stores is part of a proactive business adjustment by Hema Group, reflecting strategic considerations in the current market environment [6]