SAIC MOTOR(SH:600104) Zhong Guo Jin Rong Xin Xi Wang·2025-09-01 03:18Core Viewpoint - The launch of the new MG4 marks the beginning of MG's strategic transformation towards new energy vehicles, emphasizing high cost-performance and advanced technology integration [1][3][6]. Group 1: Product Launch and Features - The MG4 is the first mass-produced model featuring semi-solid state batteries, with prices ranging from 65,800 to 99,800 yuan, and over 10,000 pre-orders within 40 minutes of its official launch [1][3]. - The vehicle incorporates several leading technologies, including a semi-solid state battery, CTB battery integration, and an integrated thermal management system, setting a new benchmark for "technological equity" and "technological inclusiveness" [1][6]. - The MG4's order structure is favorable, with over 50% of orders for the highest configurations, and delivery timelines established for various models [4]. Group 2: Strategic Direction - MG's "All in New Energy" strategy aims to launch 13 new energy models over the next two years, covering pure electric, plug-in hybrid, and range-extended technologies across multiple vehicle categories [3][9]. - The brand's approach is not based on low pricing but on leveraging SAIC Group's technological advancements in batteries, intelligent cabins, and smart chassis [3][9]. Group 3: Technological Innovations - The semi-solid state battery, which contains only 5% liquid electrolyte, achieves an energy density of 180 Wh/kg and a CLTC range of 537 kilometers, outperforming traditional lithium iron phosphate batteries in low-temperature performance [5][6]. - The MG4 features an aluminum-rare earth alloy body and a one-piece thermal management system, enhancing performance in extreme temperatures and improving energy efficiency [5][6]. Group 4: Market Positioning and Future Plans - MG aims to redefine consumer perceptions by promoting "technological equity," ensuring high-quality electric mobility is accessible without excessive pricing [8][9]. - Over the next three years, MG plans to invest over 10 billion yuan to introduce 13 new energy models, targeting the mainstream market segment priced between 100,000 and 200,000 yuan [9].