大行评级｜交银国际：上调携程目标价至653港元 维持“买入”评级

Group 1 - The core viewpoint of the report indicates that Ctrip's Q2 performance exceeded expectations, with hotel business growth surpassing forecasts and market share continuing to increase [1] - The company is positioned favorably in the current competitive environment of the domestic market, with a trend of improving marketing investment efficiency expected to continue [1] - The valuation for Ctrip has been extended to 2026, with a target price adjustment from HKD 591 to HKD 653 based on a 20x price-to-earnings ratio for 2026, while maintaining a "Buy" rating [1]