Core Insights - Apple is set to open its latest store, Apple Hebbal, in Bangalore, India on September 2, marking its third physical store in the country and the first in southern India [1] - The new store will offer a full range of Apple products, including the iPhone 16 series, MacBook Pro with M4 chips, iPad Air with Apple Pencil Pro support, Apple Watch Series 10, AirPods 4, and AirTag accessories [1] - Despite having only a 5% market share among over 700 million smartphone users in India, Apple sees significant growth potential in the country, with a projected revenue increase of over 30% to $8 billion for the fiscal year ending March 2024, primarily driven by iPhone sales [1] Company Initiatives - Apple has been actively working to attract more Indian consumers, who often find its products expensive. Initiatives include interest-free installment plans in collaboration with banks, student discounts, and free engraving services for certain products [2] - The company is also expanding its iPhone production capacity in India, which now accounts for over 20% of global iPhone production. Apple has completed the production of all four models of the iPhone 17 series in India ahead of the next-generation model launch [2]
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