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成立新公司、转型新能源,大众为捷达谋“出路”
Bei Jing Shang Bao·2025-09-01 11:51

Group 1 - Volkswagen Group (China), FAW Group, and Chengdu Economic and Technological Development Zone signed a cooperation agreement to establish a new company for the Jetta brand, aiming to integrate existing resources and attract local investment [2] - By 2028, the Jetta brand plans to launch four new energy models targeting the entry-level market, marking its evolution from a single model to an independent automotive brand [2] - Jetta's cumulative sales in China exceeded 4.4 million units by 2018, but its sales as an independent brand have declined significantly, with only 155,000 units sold in 2020 and 120,000 units projected for 2024 [3] Group 2 - The entry-level market shows significant potential, with A00, A0, and A-class electric vehicles accounting for 18%, 23%, and 25% of the wholesale volume of pure electric vehicles, respectively [4] - Volkswagen Group plans to launch around 50 new energy vehicles in China by 2030, including approximately 30 pure electric models, with Jetta's electrification being a key step to enhance market share [4] - The success of Jetta's transformation into the entry-level electric vehicle market will depend on its product competitiveness and innovation, facing strong competition from established players and new entrants [5]