Core Points - The article discusses the challenges faced by parents in Shenzhen, particularly focusing on the case of a parent, Xu Fangyu, who struggled to recover tuition fees after the early education institution, Golden Baby, abruptly closed several branches [1][2][10]. Group 1: Company Operations and Issues - Golden Baby, an early education institution, suddenly closed five stores in Shenzhen, including the flagship store where Xu Fangyu had paid over 20,000 yuan in tuition fees [1][10]. - The company operates over 400 franchise centers across nearly 150 cities in China, with franchisees independently managing their operations [10]. - There have been multiple instances of franchisees closing stores without notice, leading to significant consumer complaints and legal actions [10][12]. Group 2: Parent Experiences and Legal Actions - Xu Fangyu spent 11 months trying to recover 13,000 yuan, despite a court ruling that mandated a refund of over 20,000 yuan [2][36]. - Many parents, like Xu, initially paid large sums for tuition, often exceeding 10,000 yuan, to secure lower per-class costs [9]. - The article highlights the emotional and financial toll on parents, with some choosing to abandon their claims due to the lengthy process and lack of resources [16][19]. Group 3: Regulatory Environment - The early education sector lacks clear regulatory oversight, particularly for institutions serving children aged 0-3, leading to difficulties in consumer protection [32][35]. - Various government departments have indicated that they do not have jurisdiction over early education institutions, complicating the resolution of consumer disputes [33][34]. - New regulations are being introduced to address issues related to fraudulent business practices, such as the actions of "professional closure operators" [22][23]. Group 4: Market Dynamics and Consumer Behavior - Despite the risks, parents continue to invest in early education due to perceived benefits for their children's socialization and adaptation skills [41][42]. - The decline in birth rates has created operational challenges for early education institutions, leading to increased financial pressure and potential closures [43]. - Parents are increasingly cautious, often opting for smaller tuition packages despite the ongoing risks associated with early education institutions [39].
早教机构跑路,家长为何仍愿“赌”上数万学费?
Hu Xiu·2025-09-01 13:03