2025小红书还有红利么？想入局要做对什么？

Core Insights - The discussion focuses on how to effectively conduct business on Xiaohongshu by leveraging the platform's new slogan and emphasizing "human-centric marketing" [1] - The platform is particularly interested in the concept of "vitality" this year, prompting brands to integrate this idea with their brand concepts [1] - There is a need to bridge online and offline business operations to create a closed-loop system [1]