Xin Jing Bao·2025-09-02 01:45Core Viewpoint - BYD is experiencing significant growth in overseas markets, with a strong focus on Southeast Asia, Europe, and South America as key areas for global expansion [1][2]. Sales Performance - In the first half of the year, BYD's overseas sales reached 472,200 units, a year-on-year increase of 132%, surpassing total sales for the previous year [2]. - From January to July, the overseas sales of passenger cars and pickups exceeded 550,000 units, also showing a growth of over 130% [2]. Global Strategy - BYD plans to deepen its global strategy, with the Tengshi D9 set to launch in Europe in the fourth quarter, followed by the Tengshi Z9GT and other models [1][2]. - The company has entered 112 countries and regions with its electric vehicles [2]. Production Capacity - BYD's factories in Thailand and Uzbekistan are operational, and a production base in Hungary is set to commence operations [3]. - The annual production capacity of each overseas factory ranges from 150,000 to 200,000 vehicles [3]. Market Insights - BYD's international expansion has gone through three phases: initial battery and electronics exports, followed by commercial vehicles, and now focusing on passenger cars [4]. - The company identifies two types of overseas markets: those without local brands (e.g., Brazil, Mexico) and those with local brands (e.g., Germany, France), adapting its strategy accordingly [4]. Future Projections - BYD aims to achieve between 14 million and 15 million electric vehicles produced by the end of the year, having reached 13 million by July [5]. - The company emphasizes the importance of technology, product quality, and customer service in driving sales growth [5]. Market Potential - There is significant potential in county-level markets, and Chinese automotive brands need to accelerate their internationalization efforts [7].