新品销量占比突出 茶百道二季度单店GMV环比提升15%
Bei Jing Shang Bao·2025-09-02 03:08
Core Insights - The company reported a positive turning point in overall performance for the first half of 2025, with steady improvement in terminal store performance [1] - The average daily GMV per store in the second quarter reached the highest level in nearly a year, increasing approximately 15% compared to the first quarter [1] - New product sales accounted for 28% of total sales in the second quarter, indicating a significant improvement in the effectiveness of new product launches [1] - The company plans to enhance its global brand influence through various business models, including key accounts, joint ventures, and national agents, while establishing benchmark stores and flagship stores in different countries [1]