只有46人的“三无公司”，被中国人喝到上市敲钟？

Core Insights - The article discusses the affordability of coconut water priced at 9.9 yuan per liter, questioning its quality and the reasons behind such low pricing [1] - It highlights the emergence of private label brands from retailers like Hema and Little Elephant Supermarket, which have introduced their own coconut water products [1] - The article also mentions a Thai coconut water brand called IF Company, which has a small workforce of only 46 people and has gained significant market value in China, reaching over 10 billion yuan [1] Industry Analysis - The introduction of low-cost coconut water products by major retailers indicates a growing trend in the beverage industry towards private label offerings [1] - The success of the IF Company in the Chinese market, despite its limited recognition in Thailand, raises questions about branding and market penetration strategies in the beverage sector [1] - The significant market valuation of IF Company suggests potential investment opportunities within the coconut water segment, particularly for brands that can effectively leverage consumer trends [1]