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韩剧不断“封神”,为何动画还没“崛起”?
Hu Xiu·2025-09-02 09:50

Core Viewpoint - The article discusses the challenges and developments in the South Korean animation industry, highlighting the recent release of the Netflix-funded animated film "Goodbye, Starry People" and its implications for the future of Korean animation [1][30]. Group 1: Industry Background - South Korea's animation industry has struggled to produce successful non-children's animated films, with no notable cases prior to recent developments [3][32]. - The entry of Netflix into the South Korean market in 2015 has significantly influenced the local content landscape, promoting the globalization of "K-Wave" alongside K-POP [2][32]. - The animation sector has historically faced challenges, including a lack of investment and support, leading to a focus on children's content rather than adult-oriented animations [46][68]. Group 2: "Goodbye, Starry People" - "Goodbye, Starry People" is the first exclusive Korean animated film funded by Netflix, featuring a romantic story set in 2050 between an astronaut and a musician [1][4][18]. - The film received a Rotten Tomatoes freshness rating of 88% and a score of 3.9 on Letterboxd from approximately 30,000 users, indicating a positive reception despite low online discussion [1]. - The film's production involved notable actors for voice roles, enhancing its appeal and emotional resonance with audiences [14][16]. Group 3: Challenges and Future Prospects - Despite the film's quality, it struggled to gain traction in the market, ranking third in the Korean film category on Netflix upon release and quickly dropping from the top ten in several regions [30][48]. - The article reflects on the broader issues facing the South Korean animation industry over the past three decades, including failed projects and a lack of audience interest in non-children's animations [31][47]. - The government has announced plans to increase funding for the animation industry, with a goal of establishing a more supportive environment for diverse animated content [74][75].