Venture(US:VEMLY) Tai Mei Ti A P P·2025-09-02 10:50Core Insights - BleeqUp Ranger, the first AI sports glasses from the brand "致敬未知" backed by Alibaba, has successfully completed the delivery of hundreds of millions in orders after its crowdfunding launch at MWC this year [1][3] - The product is set to officially launch at IFA 2025 on September 5 and will be available in the domestic market starting September 16 [1] - BleeqUp Ranger is positioned for outdoor sports, integrating features such as professional-grade sports goggles, HD AI sports camera, directional audio headphones, and a one-button intercom module [3][6] Company Overview - "致敬未知" was founded in 2022 by Wu Dezhou, a former partner at Smartisan Technology and the general manager of Huawei Honor's product line, who has a notable background in the mobile phone industry [3] - The company has received investments from various institutions, including Alibaba Ventures and other capital firms [3] Market Context - The AI glasses market is experiencing a surge, with a report from Counterpoint indicating a projected 210% year-on-year growth in global smart glasses shipments in 2024, and an expected 60% growth in 2025 [6] - The entry of major players like Meta and Oakley into the smart glasses market signifies a shift from generic to vertical market focus, emphasizing the importance of niche targeting for new entrants [4][6] - The competition in the AI glasses sector is intensifying, with many companies, including giants like Xiaomi and Alibaba, entering the fray, leading to a "battle of the glasses" in the domestic market [3][6]