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上海“放心外卖”白皮书发布:过半数受访者每周点餐超3次
Guan Cha Zhe Wang·2025-09-02 12:17

Group 1 - The "Shanghai Food Safety White Paper" was released, indicating that "no dine-in" does not necessarily equate to "ghost kitchens," with nearly 25% of respondents willing to accept "independent delivery-only restaurants" [1] - The overall takeaway consumption in Shanghai shows a "high-frequency necessity" characteristic, with 54.58% of respondents ordering takeout more than three times a week and 66.49% ordering on weekends or holidays [1] - Consumer trust in food safety is primarily derived from safety standards, transparency, and brand endorsement, with 64.81% believing that "real-time kitchen live streaming and visualized operations" significantly enhance trust [1] Group 2 - The white paper highlights that the investment threshold and operating costs for delivery-only restaurants are low, catering to various consumer needs and serving as a beneficial supplement to traditional dining models [2] - "Ghost kitchens" are reported to constitute only about 5.78% of the overall delivery business, with strict qualification checks by delivery platforms reducing their prevalence [2] - The platform has initiated social supervision cooperation with delivery personnel, encouraging them to report food safety issues, with over 500,000 stores covered by safety inspections this year [3]