IBM Addresses the AI Adoption Gap with "Let's create smarter business"

Accessibility StatementSkip Navigation The multi-platform campaign brings to life the many challenges and pressures business leaders face as they move from experimental AI pilots to real-world solutions that drive organization-wide value. Developed by the IBM Brand Marketing team and Ogilvy, "Let's create smarter business" nods to the company's long-standing commitment to progress and innovation on behalf of clients and partners.  From service and support to the many operating systems at the heart of how a ...