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一汽红旗架构调整?内部人士:仅新能源营销事业部负责人有变动

Group 1 - The core viewpoint of the articles highlights the restructuring and strategic adjustments within FAW Hongqi, particularly focusing on its three sub-brands and the marketing division for new energy vehicles [1][2][3] - FAW Hongqi has announced a significant shift towards electric vehicle (EV) transformation, declaring "All in on new energy" at the beginning of 2023, and has established three sub-brands: "Hongqi Jinkuihua," "Hongqi New Energy," and "Hongqi Energy-saving Vehicles" [2] - In 2024, FAW Hongqi achieved total sales of 412,000 units, marking a year-on-year increase of 17.4%, with new energy vehicle sales reaching 115,000 units, a 43.7% increase compared to the previous year [2] Group 2 - Personnel changes within FAW Hongqi include the appointment of Xu Yang to the New Energy Marketing Division, following the overseas transfer of the previous head, Xiao Xiao [1] - The management restructuring in April 2023 involved a swap of positions between Wang Lijun and Wang Shengli, with Wang Lijun taking over as the General Manager of FAW Hongqi Sales Company [3] - As of August 2025, FAW Hongqi has sold 295,400 units, reflecting a year-on-year growth of 9.3%, achieving 59% of its annual sales target [3]